It's funny, I went to Spec's a little before 10am to buy it. I've actually never had a pumpkin-spice beer before, but I support St. Arnold's whenever I can. I knew (through twitter) it was coming out today and my morning was wide-open, so I went.
Imagine my shock when I discovered a line that extended along the broadside of the building - all schmucks like me who wanted to get a hand on the Pumpkinator. It was like that wedding dress bazaar they have in NYC or wherever, but instead of cheap, already-pregnant fiancees mauling each other for an overpriced strip of white fabric, it was a horde of overweight alcoholics waddling to the beer section at 10am. I lapped a little old lady on the way, but I think she was there for Peppermint Schnapps.