I'm addicted to video-on-demand from my cable company. I think that form of digital delivery will be around a while. I can't stand watching movies on my computer (let alone cell phone).
I agree in re on-demand. But for the most part, people don't network their cable or satellite boxes, (more than 40% don't have anything but OTA television)and people still go to Wal-mart, target, Best Buy, whatever to buy or rent movies. I think, like apple users in general, it's a very small percentage of households that are ready to download movies as a regular way of obtaining them.